Selling the Plan: The Marshall Plan’s Information Campaign and the Cultural Politics of Aid

Introduction The Marshall Plan remains celebrated for its economic achievements, but its success depended equally on a less examined dimension: a comprehensive information campaign that sold the program to multiple constituencies with often conflicting interests. This publicity effort represented one of the most ambitious peacetime propaganda initiatives in American history, requiring simultaneous persuasion of American … Continue reading Selling the Plan: The Marshall Plan’s Information Campaign and the Cultural Politics of Aid